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Students3k exclusively provides free marketing projects for final year MBA students. The complete report of this project has included in the download file. feel free to download this MBA Click here to download – Marketing projects PDF. In this project I worked with Snow College to create a social media marketing Results 1 - 10 of - India's largest Online MBA Management Project Download for Students and Professionals. Download.

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Explore Marketing Projects for MBA PDF, Marketing Projects, Advertising Project Topics or Ideas, Sales Based Research Projects, Latest Synopsis Examples. Discuss, share and download MBA/PGDM Marketing project reports, internship reports, seminar presentations and study material relevant for the marketing. Client. Invest Northern Ireland. Project. Sales and Marketing Research Project. Division. Consultancy. Final Report – September

I wish him all success in life. I am immensely thanks to Mrs. Bhvana for this guidance and valuable information. It would not have been possible for me for the successful completion of my project on Marketing Strategy without her help. Origin and development of industry.

The Company operates in the aerospace industry at the limit of current technology. The relationship involves considerable development liaison on wholly new products. Competition Competition for this customer comes primarily from American suppliers. The competition is on price and reflects the spare capacity in the American industry.

Competition from UK companies is also on price and comes from companies having a wider production spread than Belter. Development This customer has always relied on Belter alone for development work in this product area. However, they have looked to other sources of supply when development has taken place. The development process for a new product can be started either by a government development contract or by an order from the customer.

Belter acknowledged that it has to stand the costs of this development in the latter case. The customer has intimate knowledge of all of Belter's procedures. Methods of manufacture are agreed in detail and even the particular production machinery to be used is specified. The closeness of the relationship between the two companies is indicated by the fact that the customer has approved Belter's quality procedure and accepts their testing. MARKETING STRATEGY PROJECT FULL | Marketing Strategy | Strategic Management

Monthly UK Sales Manager visits customer's downloading staff to discuss delivery and order positions. Personnel who have full-time responsibility One sales office man has daily contact with the customer.

Additionally, one applications engineer is engaged on work for this customer. Finally, one man determines market trends, and is in contact with the customer's marketing personnel and customer's clients.

Defining the Market and CommoditiesMarket demand and prices -An assessment based on published market information , discussions with local extension staff, farmers, dealers and downloaders of the commodity of the likely demand and prices on offer during the year and during any period of seasonal shortfall Market Requirement- Varieties, size, grading, packaging, maturity demanded by the downloaders in the particular market.

How much premium grade? Second grade? Marketing Returns and Costs Calculate expected income and costs in marketing The Most Important Elements of Marketing There are four important elements in the marketing process: Prioritising the customer: Marketing begins with the customer, not the product. Knowing what the customer needs or wants is essential.

Process of selection: The farmer needs to know who to sell the product to. This will determine how and where the produce is marketed. Promotion: The farmer is selling something that other people want to download.

Naturally, it is helpful to let them know that the product is available and of good quality. The customer should feel they are not being cheated and they are getting value for their money. In thinking about these elements, farmers need to ask themselves about the six Ps: Ppeople: Who are the customers? What do they want or need? Who is actually going to market the product? Pplan: How is the product going to reach the selected customers?

What are the steps? Is the family producing what the customer wants? What services for example, a cooked product , if any, are requested by the customer? Supply, Demand, and Price In a free market, prices for inputs and products are determined by supply and demand. Supply Is what producers are willing to market at a certain price.

Demand Is how much consumers are prepared to download at the market price. In theory, as the price of a product goes up, the quantity supplied rises and the quantity demanded falls. Likewise, when the price goes down, the quantity supplied falls and the quantity demanded rises. For agricultural produce, demand is affected by a number of factors, the most The Marketing Training Manual 24 Marketing Module 3: Markets and Marketing Industrial or business to business B2B marketing An organization seeks to build a new warehouse.

After documenting requirements, it obtains three proposals from suitable construction firms. After a long process of evaluation and negotiation, it places an order with the organization that it believes offers the best value for money. An organization needs legal services and obtains submissions from two law firms.

Analysis of the proposals and subsequent discussions determines that there is no price advantage to placing all of the work with one firm, and the organization decides to split the work between the two firms based on an evaluation of each firm's capabilities. A sales representative makes an appointment with an organization that employs 22 people. After discussing a proposal, the business owner signs a contract to obtain the machine on a fully-maintained rental and consumables basis, with an upgrade after 2 years.

Main features of the B2B selling process are: Marketing is one-to-one in nature. It is relatively easy for the seller to identify a prospective customers and build a face-to-face relationship. Highly professional and trained people in downloading processes are involved. In many cases, two or three decision makers must approve a download plan. Often the downloading or selling process is complex, and includes many stages for example, request for proposal, request for tender, selection process, awarding of tender, contract negotiations, and signing of final contract.

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Selling activities involve long processes of prospecting, qualifying, wooing, making representations, preparing tenders, developing strategies, and contract negotiations. For example, an electronic component seller may distribute its products through industrial marketing channels see channel marketing , but also support consumer sales. Many products are equally desired by business and consumerssuch as audio products, furniture, paint, hardware, etc.

Nonetheless, manufactures and service providers frequently maintain separate industrial and consumer marketing operations to reflect the different needs of the two channels.

Competitive tendering Industrial marketing often involves competitive tendering see tender, tendering. This is a process where a downloading organization undertakes to procure goods and services from suitable suppliers. Due to the high value of some downloads for example downloading a new computer system, manufacturing machinery, or outsourcing a maintenance contract and the complexity of such downloads, the downloading organization will seek to obtain a number of bids from competing suppliers and choose the best offering.

An entire profession strategic procurement that includes tertiary training and qualifications has been built around the process of making important downloads. The key requirement in any competitive tender is to ensure that The business case for the download has been completed and approved.

The downloading organization's objectives for the download are clearly defined. The procurement process is agreed upon and it conforms with fiscal guidelines and organisational policies. The selection criteria have been established. A budget has been estimated and the financial resources are available.

A downloading team or committee has been assembled. A specification has been written. A preliminary scan of the market place has determined that enough potential suppliers are available to make the process viable this can sometimes be achieved using an expression of interest process.

It has been clearly established that a competitive tendering process is the best method for meeting the objectives of this downloading project. If for example it was known that there was only one organisation capable of supplying; best to get on with talking to them and negotiating a contract. Because of the significant value of many downloads, issues of probity arise. Organisations seek to ensure that awarding a contract is based on "best fit" to the agreed criteria, and not bribery, corruption, or incompetence.

Bidding process Suppliers who are seeking to win a competitive tender go through a bidding process. At its most primitive, this would consist of evaluating the specification issued by the downloading organization , designing a suitable proposal, and working out a price.

This is a "primitive" approach because There is an old saying in industrial marketing; "if the first time you have heard about a tender is when you are invited to submit, then you have already lost it.

Non-tender downloading Not all industrial sales involve competitive tendering. Tender processes are time consuming and expensive, particularly when executed with the aim of ensuring probity.

Government agencies are particularly likely to utilise elaborate competitive tendering processes due to the expectation that they should be seen at all times to be responsibly and accountably spending public monies.

Private companies are able to avoid the complexity of a fully transparent tender process but are still able to run the procurement process with some rigour. Stage 1: Sell the appointment: Never sell over the telephone.

The aim of the first contact with a prospective downloadr is to sell the appointment. The reason is simple; industrial sales are complex, any attempt to sell over the phone will trivialise your product or service and run the risk of not fully understanding the customer's need.

Stage 2: Understand their needs: The best method of selling is to minimise the information about your goods or services until you have fully understood your customer's requirements. Stage 3: Develop and propose a solution. The solution is of course developed from your or the firm that you represent's product or service offerings.

Marketing supports solution selling through methods like account-based marketingunderstanding a specific target organization's requirements as the foundation of a marketing program.

As research shows,[1] sales success is heavily weighted towards suppliers who understand the customer. In UK research, 77 per cent of senior decisionmakers believe new suppliers' marketing From cannon fodder to preferred tenderer The term "cannon fodder" derives from the World Wars and refers to the massing of undertrained and recently recruited troops sent to the fronts to face the enemy. Such troops invariably had a poor survival rate but provided the tactical advantage of distracting the enemy while professional soldiers mounted more effective operations.

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In adopting the term to Industrial Marketing it means those bids being submitted that have no chance of winning but are involved to make up the numbers you can't have only one bid in a "competitive" tender process; that wouldn't satisfy the requirements of probity for example in government tenders, or for private enterprise the requirement to "truly test the market" and to "keep them honest".

The reader might be wondering why anybody would go to all of the work of submitting a tender when they had no chance of winning; for the same reason that troops were sent in to battle to die; they thought they had a real chance The key features of a successful industrial sales organisation In industrial marketing the personal selling is still very effective because many products must be customized to suit the requirements of the individual customer.

Indicators such as the sales tunnel give information on the expected sales in the near future, the hit rate indicates whether the sales organization is busy with promising sales leads or it is spending too much effort on projects that are eventually lost to the competition or that are abandoned by the prospect.

Identify your target market. Which businesses need cleaning services? Which ones can afford it and will pay for it? In your case, I would think that small businesses may not be your ideal client. But then again, define "small business. I can tell you right now as a marketing consultant that has worked with a wide variety of businesses, including small companies: " Small businesses are very price sensitive and prefer to do more themselves rather than pay someone else.

Go figure? So before you randomly begin picking a target market, have a rational reason why. Continue to read below and you'll begin to see what I am talking about.

Determine their wants and needs. It may be obvious to you, but ask yourself: "Why would someone want a clean office? They do not have customers visit them. So naturally, there is far less of a concern for a "clean office. However, seek out the businesses that do deal with customers directly, especially professional services where they have very high end clients visit them. Now they NEED a very presentable office or they risk losing out on a lot of revenue.

Determine the level and type of demand. If you have ever read any of my previous work, you will know that I am a very strong advocate of knowing whether the type of demand is "Primary Demand" or "Selective Demand. Primary Demand: If a business does not already use your TYPE of service and is not currently considering doing so, you will need to create "primary demand. So for your cleaning business example, if you are approaching businesses that currently do not use a cleaning service, you will have to explain the time saving and productivity enhancing benefits of using one.

Then explain why YOU are the one they need! Selective Demand: These businesses already use a service or product or are in the market for it and are actively looking. In these cases you do not need to spend much effort convincing them "why" they need it. In this case, you must state your argument why your cleaning service should be the one they choose. This is what you will encounter when you call on or contact businesses already using a cleaning service.


They will either be satisfied or unsatisfied with their current service provider. Your emphasis will have to be on "conquest sales" -- meaning stealing customers from your competition. Now in your line of business and in many others, slashing prices always seems to be the first technique used to steal customers. This may work well for selling products. But if you are marketing services, let me tell you this Yes, I am fully aware of the fact that there will be businesses that will be open to talking to you if you offer them a better deal.

In some cases, they may feel they are legitimately getting "ripped off" or paying way too much right now. And they just might be right.

In those cases, if you can give them a fair price that is a better deal for them AND still gives you healthy profit margins, then go for it. However, if you are slashing prices just to gain clients, aren't you really just hurting yourself in the long run? First of all, you can easily get into the game of "How low will they go?

What will you do next, price so low that you lose money with every client? I didn't think so. Here's what you could do though Develop a Hypothesis and a Solution to Match After you know your target market, have defined their needs, and analyzed the competitive picture currently using or not currently using a service like mine go ahead and develop a clearly thought out hypothesis.

For example, start with business NOT currently using a cleaning service, but that deal with customers or clients regularly at their location. Develop a strong case for WHY they would be wise to invest in your cleaning services. Then state your case why it is more cost effective and saves them valuable time to outsource this to you rather than doing it themselves or paying an employee overtime to do it.

You can also emphasize that you are the "expert" at this, not someone's secretary so it is expected that you will do a far better job at it. For businesses that ARE already using a cleaning service or are currently "shopping" for one, state why you are unique and better. Determine the really compelling reasons why these businesses want a cleaning service to begin with.

Maybe it is a retail store that wants to create a better first impression for their customers. This will ultimately lead to a better customer experience and ultimately more instore downloads. A good example may be that unlike most competitors, you also clean windows.

Well, as a marketing consultant to retail businesses, I can tell you that many "passerby's" will first look in a store window before deciding to walk in or not. Now for successful marketing, all retail businesses would perform better if they had more in-store traffic. So therefore, if your cleaning service also cleans windows, you could rightfully justify that your services are more valuable to their retail business. You actually HELP them get more customers and sell more products.

Maybe it is a professional service business that needs to impress prospective clients to choose their services over a similar competitor. Your cleaning service may dust chairs and polish wooden conference tables. Many other cleaning services may not do this or do a poor job in doing so. Now, as marketing consultants to service businesses, I can also tell you that if a consultant, attorney, accountant, or any other business professional needs to meet with prospective clients in their office, they will appreciate a better appearance.

So if your cleaning services can provide this better than anyone else or at least if you tell them about this first you will get the business or at least be highly considered for it! Whatever the case may be, establish what makes you different and have you are best suited to meet their needs. Do you see where I am going with this? Your initial marketing questions asked how you can get more business by passing out flyers or sending faxes to small offices.

Truthfully, that is simply not going to work. You are not looking at the overall big picture of why anyone would either want to hire a cleaning service or to hire your particular cleaning service. If you are weary of trying new things, don't worry. Use us FREE for one month and if you are not completely satisfied with the results, if you are not completely confident that it makes a difference to your customers, if you are not completely aware of how it raises the morale of your employees, then you do not have to using us again.

But if YOU DO see a great improvement, we'll make you a great deal on our services, simply because we want your long term business. Now you may or may not be completely happy right now, but I want to make you a no-risk offer you can't refuse. The truth is that you likely get consumed in your day to day activities in running your business, overseeing operations, managing employees, and handling customers. Therefore, there may be little "imperfections" your cleaning service is making that goes unnoticed by you.

But don't assume for one minute that your customers or potential customers won't notice. And remember, first impressions DO count! So here's our offer. Have us come in the morning after your regular cleaning service cleans your office. We will do a thorough inspection with you present and look for anything they may have done a less-than-satisfactory job on. Then we'll show you why you probably over looked it for so long, but why your customers will take notice and how they will think differently about you because of it.

That's right, use our services as a compliment to what you are already paying for. Compare the quality of work we do to what you are already paying for. If you can see the difference in what we do for you, compared to what you are already paying for, then consider us as your new cleaning service.

Develop your marketing message Once you understand the true needs your potential clients have and the unique and competitive solutions you can offer, only then should you develop your marketing copy -- your sales pitch. The two examples above incorporate great marketing copy with a strong, benefits related offer. You can then deliver this through direct mail, telemarketing, or a combination of both.

I would only recommend distributing flyers if you are confident you can place there where they will get read by people who make the decision to hire a cleaning service. So if there is an "Open Bulletin" board in an office building, then go for it.

However, they are rare and you probably need permission anyway. I'd avoid the fax marketing altogether. It's quite annoying, ties up there fax line, and unless people have already heard of you, they are more likely to toss your message in the garbage. Try sending direct mail to the decision makers of these target companies and describe the benefits they will experience from using your services. Follow up Even after identifying the businesses that are most likely to need your services, after you have identified a solution, and even after you contacted them with a compelling offer, you still have to follow up.

Chances are they loved the sound of it when they got it. They had every intention of following up with you. But then just got busy. So your follow up call can make all the difference in the world and get your foot in the door ANALYSIS Market Analysis The goal of a market analysis is to determine the attractiveness of a market and to understand its evolving opportunities and threats as they relate to the strengths and weaknesses of the firm.

David A. Aaker outlined the following dimensions of a market analysis: Market size current and future Market growth rate Market profitability Industry cost structure Distribution channels Market trends Key success factors Market Size The size of the market can be evaluated based on present sales and on potential sales if the use of the product were expanded.

The following are some information sources for determining market size: government data trade associations financial data from major players customer surveys Market Growth Rate A simple means of forecasting the market growth rate is to extrapolate historical data into the future.

While this method may provide a firstorder estimate, it does not predict important turning points. A better method is to study growth drivers such as demographic information and sales growth in complementary products.

Such drivers serve as leading indicators that are more accurate than simply extrapolating historical data. Important inflection points in the market growth rate sometimes can be predicted by constructing a product diffusion curve. The shape of the curve can be estimated by studying the characteristics of the adoption rate of a similar product in the past. Ultimately, the maturity and decline stages of the product life cycle will be reached. Some leading indicators of the decline phase include price pressure caused by competition, a decrease in brand loyalty, the emergence of substitute products, market saturation, and the lack of growth drivers.

Market Profitability While different firms in a market will have different levels of profitability, the average profit potential for a market can be used as a guideline for knowing how difficult it is to make money in the market.

Michael Porter devised a useful framework for evaluating the attractiveness of an industry or market. This framework, known as Porter's five forces, identifies five factors that influence the market profitability: downloader power Supplier power Barriers to entry Threat of substitute products Rivalry among firms in the industry Industry Cost Structure The cost structure is important for identifying key factors for success.

To this end, Porter's value chain model is useful for determining where value is added and for isolating the costs. The cost structure also is helpful for formulating strategies to develop a competitive advantage. For example, in some environments the experience curve effect can be used to develop a cost advantage over competitors. Each situation and event needs a different strategy that is why strategy are revised and recast very frequently to cope up with the changes in a given situation or event.

It orients towards future. A marketing strategy is designed to bring out the organisation from a ditch of degression to the path of progress for better change in the coming times. COMPLEX: A marketing strategy is a very complex plan impounding in its compound other plans or firms of plans which area must to achieve the organisational goals. It is a compendium or complex of plans within plan to out beat the strength and vitality of others in the line are allied activities. In fact strategic planning 14 warrants not only the isolation of various elements of a given but a judicious and critical evaluation of their relative importance.

Then, the ever changing environment which is external to the organisation has impact on it because unit is the sub systems of supra system namely environment. They demand an adjustment of plans in anticipator of the reactions of those who will be influenced.

Strategic decisions are the result of a complex and intricate process of decision making. It is because; it is top management that spells out the missions, objectives, goals and the policies and strategies are the ways to reach them. With this in mind, firms need to reorient their marketing strategies to meet the challenges of the global marketplace, in addition to sustaining their competitiveness within home markets. Computer-based information systems can be employed, aiding in better processing and storage of data.

Marketing researchers can use such systems to 15 devise better methods of converting data into information, and for the creation of enhanced data gathering methods. Information technology can aid in enhancing an MKIS' software and hardware components, and improve a company's marketing decisionmaking process.

In recent years, the notebook personal computer has gained significant market share among laptops, largely due to its more user-friendly size and portability. Information technology typically progresses at a fast rate, leading to marketing managers being cognizant of the latest technological developments.

Moreover, the launch of smart phones into the cell phone market is commonly derived from a demand among consumers for more technologically advanced products. A firm can lose out to competitors should it ignore technological innovations in its industry. Technological advancements can lessen barriers between countries and regions. Using the World Wide Web, firms can quickly dispatch information from one country to another without much restriction.

Prior to the mass usage of the Internet, such transfers of information would have taken longer to send, especially if done via snail mail, telex, etc.

Recently, there has been a large emphasis on data analytics. Data can be mined from various sources such as online forms, mobile phone applications and more recently, 16 17 Arctic Cooling Solutions India Pvt Ltd is a total solution provider in the Air Conditioning and Refrigeration Industry.

The company offer engineering solutions for a wide spectrum of industries in areas such as ventilation and air conditioning. We offer expert installation, and maintenance and repair services by a team of highly skilled, industrytrained professionals. To carry on the business of dealers in all kinds of Air Conditioning Plants, Refrigerators, Cooling Appliances, Apparatuses and Machinery and all Components parts, Accessories, Articles and fittings required for that purpose and to undertake servicing and repairing of these items.

The idea of air conditioning started before a machine was created to produce the cooling effect desired. The first attempt at building an air conditioner was made by Dr. John Gorrie , an American physician, in Apalachicola, Florida. During his practice there in the s, Dr.

Gorrie creating an ice-making machine that essentially blew air over a bucket of ice for cooling hospital rooms of patients suffering from malaria and yellow fever. In , when President James Garfield was dying, naval engineers constructed a box-like structure containing cloths saturated with melted ice water, where a fan blew hot air overhead.

This contraption was able to lower a room by 20 degrees Fahrenheit but consumed half a million pounds of ice in two months' time. A close ancestor to the modern air conditioner units was first made in by an American engineer by the name of Willis Carrier. After the invention by Carrier, air conditioners began to bloom. They first hit the industrial buildings such as printing plants, textile mills, pharmaceutical manufacturers, and a few hospitals.

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However, during the first wave of their installation, Carrier's air conditioner units were large, expensive, and dangerous due to the toxic ammonia that was used as coolant. In , Carrier had two breakthroughs - he replaced the ammonia with the benign coolant dielene and added a central compressor to reduce the size of the unit.

The next advance was when Carrier sold his invention to movie-theater operators, with a notable debut in at the Rivoli on Broadway in New York City. In a short amount of time, air conditioners were installed in office buildings, department stores and railroad cars. After World War II, window units air conditioners appeared, with sales escalating from 74, in to 1,, in Today, air conditioners have been said to be a partial cause for the changes in the South, and for most of us who have experienced its cooling benefits in times of searing heat waves, it is an invention that is hard to live without.

The basic theory of air conditioning can be obtained from the second law of thermodynamics, which states that heat flows from hot areas to cold, not the other way around. If its energy is to flow from cold to hot, it needs additional energy. It seems an easy notion, but it still took over a century for basic air conditioning units to manufactured and designed.

Ancient Greeks, Jews and Persians understand this theory and they invented the ideas of air conditioning. They collected natural ice and snow and used it to cool wine, food and delicacies. They used wood or sawdust to insulate the ice and reduce the transfer of heat to stop the ice from melting. Medieval Persians used an intricate building design that used cisterns and wind towers to cool buildings during the hot season.

The cisterns were large open pools in courtyards which collected rainwater. This rainwater then evaporated, causing the air in the courtyards to become cooler.

The wind towers were designed with windows that would catch wind and internal vanes that directed the flow of air down into the building. Time horizons covered by the marketing plan vary by company, by industry, and by nation, however, time horizons are becoming shorter as the speed of change in the environment increases Marketing strategies are dynamic and interactive.

A final step in developing a marketing strategy is to create a plan to monitor progress and a set of contingencies if problems arise in the implementation of the plan. The new-product planning process involves a series of steps from idea generation to commercialization.

Idea generation is a continuous, systematic search for new product opportunities. It involves delineating sources of new ideas and methods for generating them.

Recognizing that women want to spend less time cooking and cleaning led to the invention of the modern washing machine, dryer, dishwasher, and microwave oven. Today many smokers who want to stop smoking can find various treatments. Much of today's marketing is responsive marketing.

As the quality of water deteriorated in many places, Evian, Perrier, and a number of other companies anticipated a growing market for bottled drinking water.

As pharmaceutical companies recognized the growing stress in modem urban society, several started research on antis tress drugs. Anticipative marketing is more risky than responsive marketing; companies may come into the market too early or too late, or may even be totally wrong about thinking that such a market would develop. Yet Sony, under its brilliant founder and chairman, Akio Morita, introduced those and many other new products that since have become everyday staples.

Morita summarized his marketing philosophy in these words: "I don't serve markets. I create them. Perhaps the difference between responsive marketers and those who anticipate or shape needs is best summarized in the difference between a market-driven company and a market driving company.

Most companies are at best market-driven, which itself is an advance over being product-driven. Market-driven companies focus on researching current customers to identify their problems, gather new ideas, and to test proposed product improvements and marketing mix changes. Their efforts typically result in incremental improvements, not radical innovations. Without prejudice to the general powers conferred by the preceding clause and the other powers conferred by the articles it is hereby expressly declared that the Board of directors shall have the following powers, namely: a.

To pay cost, charges and expenses, preliminary and incidental to the promotion, formation establishment and registration of the company; b. To download or otherwise acquire for the company property rights or privileges which the company is authorised to acquire at such prices and generally on such terms and conditions as it thinks fit; c. As its discretion, to pay for any property, rights or privileges acquired by or services, rendered to the company either wholly or partially in cash, bonds, debentures or securities of the company and any such bonds, debentures or other securities may be either specially charged upon all or any part of the property of the company and its uncalled capital or not so charged; d.

To secure the fulfillment of any contracts or agreements entered into by the company, by mortgage or charge on all or any of the property of the company and its uncalled capital for the time being: 22 e. To appoint and at its discretion remove or suspend such managers, secretaries, officers, clerks agents and servants for permanent, temporary or special service as it may from time to time think fit and determine their powers and duties and fix the remuneration as it thinks fit; f.

To institute, conduct, defend, compound, or abandon any legal proceedings by or against the company or its officers or otherwise concerning the affairs of the company and also to compound and allow time for payment or satisfaction of any debts due and of any claim or demands by or against the company; g.

To refer any claims or demand by or against the company for arbitration and to observe and perform awards; h. To make and give receipts, releases and other discharges for money payable to the company and for the claim and demands of the company; i. To determine who shall be entitled to sign on the companys behalf bills, notes, receipts, acceptances, endorsements, cheques, releases, contracts and documents; j.

To invest and deal with any of the moneys of the company not immediately required for the purpose thereof upon such shares, securities or other assets and in such manner as it thinks fit and from time to time vary or realise such investments; k. From time to time make, vary and repeal bye-laws for the regulation of the business of the company, its officers and servants; l. To enter into all such negotiations and contracts and rescind and vary all such contracts and execute all such acts, deeds and things in the name and on behalf of the company as it may consider expedient for or in relation to any of the manner aforesaid or otherwise for the purpose of the company.

To open current and time deposit accounts or other account with bank or bankers at its choice and to operate on such documents and also when necessary to overdraw or take loan in such accounts on the security of the company or of any of its assets; n. To draw, accept, endorse, discount, negotiate and discharge on behalf of the company all bills of exchanges, promissory notes, cheques, hundies, drafts, railway receipts, dock warrants and delivery orders, Government promissory 23 notes, other Government instruments, bonds debentures or debenture stocks of corporation, local, bodies, port trusts, Improvement Trusts, or other corporate bodies and to execute transfer deeds for transferring stocks, shares or stock certificates of the Government and other local corporate bodies in connection with any business of any object of the company.

An example of this is office buildings. The reasons for this are because there are a lot more people than there would be in a house and there are a lot of machines generating heat as well.

A hot and stuffy office can make employers irritable and less likely to work so it is important to have a proper air conditioning system installed. There are many advantages of having this done including the fact that it can be a lot more powerful than a small fan you plug in at the wall.

If you have a large open plan office it would be impossible to keep everyone cool with small fans or plug in units. However, having a proper air conditioning unit installed ensures an even distribution of cool air which will keep everyone happy. Lots of little fans or plug in units is likely to be very noisy and therefore cause distractions and ruin peoples concentration.

A properly installed system will be very quiet though and you will hardly even notice that it is there. Air conditioning units can have lots of features and functions which means that the temperature can be adjusted. This is particularly handy in unpredictable weather conditions as one day you may need it a lot cooler than the previous day.

Another advantage of a built in air conditioning system is the fact that its up on the wall and out of the way. Portable systems usually sit on the floor or on a desk and therefore take up a lot of space and can cause obstructions.

This may even cause safety hazards and cause accidents which could end up in law suits. Having an air conditioning unit that is installed professionally guarantees that you are going to get good quality machines that are going to be installed properly. Not only can this save on maintenance costs but you can be assured that the job is going to be done properly.

You are likely to save costs in general with downloading air conditioning units rather than renting over time as well. This is because 24 receiving a bill for renting something every month is going to work out to be a lot more expensive than just downloading something.

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With so many advantages of installing a proper air conditioning system it is no surprise that many businesses are now investing in these systems. Modern homes within developed countries, especially within very warm regions, often have air conditioning systems, which come in a variety of types.

Although the different systems provide many advantages, they all come with some disadvantages as well.